{"id":571,"date":"2026-07-08T20:29:04","date_gmt":"2026-07-08T17:29:04","guid":{"rendered":"https:\/\/fintech.mercek.net\/news\/?p=571"},"modified":"2026-07-09T09:59:39","modified_gmt":"2026-07-09T06:59:39","slug":"garanti-bbva-mobil-analitik-ve-olcumleme-altyapisini-adjust-ile-guclendirdi","status":"publish","type":"post","link":"https:\/\/fintech.mercek.net\/news\/2026\/07\/08\/garanti-bbva-mobil-analitik-ve-olcumleme-altyapisini-adjust-ile-guclendirdi\/","title":{"rendered":"Garanti BBVA, Mobil Analitik ve \u00d6l\u00e7\u00fcmleme Altyap\u0131s\u0131n\u0131 Adjust ile G\u00fc\u00e7lendirdi"},"content":{"rendered":"

Garanti BBVA, mobil uygulamalar\u0131ndaki analitik ve veri odakl\u0131 performans y\u00f6netimi yetkinliklerini geli\u015ftirmek amac\u0131yla Adjust ile uzun y\u0131llard\u0131r s\u00fcrd\u00fcrd\u00fc\u011f\u00fc i\u015f ortakl\u0131\u011f\u0131n\u0131 g\u00fc\u00e7lendiriyor.<\/strong><\/h2>\n

Mobil \u00f6l\u00e7\u00fcmleme ve analitik teknolojilerinin yapay zek\u00e2 destekli yap\u0131larla yeniden \u015fekillendi\u011fi g\u00fcn\u00fcm\u00fczde kurumlar, veriyi yaln\u0131zca \u00f6l\u00e7\u00fcmleme amac\u0131yla de\u011fil, anlamland\u0131rarak aksiyona d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in kullan\u0131yor. Bu yakla\u015f\u0131m, dijital b\u00fcy\u00fcme stratejilerini daha s\u00fcrd\u00fcr\u00fclebilir ve rekabet\u00e7i hale getirirken sekt\u00f6r\u00fcn gelece\u011fini veri ve yapay zek\u00e2 ekseninde yeniden tan\u0131ml\u0131yor.<\/p>\n

Bu d\u00f6n\u00fc\u015f\u00fcm do\u011frultusunda T\u00fcrkiye’nin \u00f6nc\u00fc dijital bankalar\u0131ndan Garanti BBVA<\/strong>, mobil uygulamalar\u0131ndaki analitik ve veri odakl\u0131 performans y\u00f6netimi yetkinliklerini geli\u015ftirmek amac\u0131yla Adjust<\/strong> ile uzun y\u0131llard\u0131r i\u015f ortakl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrmektedir. \u0130\u015f birli\u011fi kapsam\u0131nda banka, mobil performans y\u00f6netimini daha g\u00fcvenli, veri odakl\u0131 ve \u00f6l\u00e7\u00fclebilir bir yap\u0131ya ta\u015f\u0131may\u0131 hedefliyor.<\/p>\n

Finans sekt\u00f6r\u00fcnde veri g\u00fcvenli\u011fi ve reg\u00fclasyon uyumu kritik \u00f6nem ta\u015f\u0131rken, kurumlar mobil kanallardan elde ettikleri verileri daha etkin kullanarak karar alma s\u00fcre\u00e7lerini g\u00fc\u00e7lendirmeye odaklan\u0131yor. Bu do\u011frultuda Garanti BBVA<\/strong>, mobil uygulama performans\u0131n\u0131 daha kapsaml\u0131 de\u011ferlendirmek i\u00e7in Adjust<\/strong>‘\u0131n mobil analitik ve \u00f6l\u00e7\u00fcmleme altyap\u0131s\u0131ndan faydalan\u0131yor.<\/p>\n

\u0130\u015f Birli\u011fi Kapsam\u0131nda Sunulan Yetkinlikler<\/strong><\/h3>\n

\u0130\u015f birli\u011fi kapsam\u0131nda Garanti BBVA<\/strong>, Adjust<\/strong>‘\u0131n geli\u015fmi\u015f analitik kabiliyetleri, \u00f6zelle\u015ftirilmi\u015f kullan\u0131c\u0131 etkile\u015fim takibi, ham veri eri\u015fimi ve doland\u0131r\u0131c\u0131l\u0131k \u00f6nleme yeteneklerinden yararlan\u0131yor. Bu yetkinlikler, mobil uygulama performans\u0131n\u0131n daha kapsaml\u0131 de\u011ferlendirilmesine katk\u0131 sa\u011flarken kullan\u0131c\u0131 deneyimi ve pazarlama s\u00fcre\u00e7lerinin daha veriye dayal\u0131 \u015fekilde y\u00f6netilmesini destekliyor.<\/p>\n

Mobil pazarlama alan\u0131nda veri, otomasyon ve yapay zek\u00e2 teknolojilerini bir araya getiren Adjust<\/strong>, markalar\u0131n mobil performanslar\u0131n\u0131 daha kapsaml\u0131 \u015fekilde analiz etmelerine ve b\u00fcy\u00fcme stratejilerini daha sa\u011fl\u0131kl\u0131 verilerle \u015fekillendirmelerine olanak tan\u0131yor. Platform, \u00f6l\u00e7\u00fcmleme, analitik ve doland\u0131r\u0131c\u0131l\u0131k \u00f6nleme yetkinliklerini bir arada sunarak mobil ekosistemde daha b\u00fct\u00fcnc\u00fcl bir yakla\u015f\u0131m sa\u011fl\u0131yor.<\/p>\n

Adjust T\u00fcrkiye ve Afrika Sat\u0131\u015f Lideri Mert Altunka\u015f’\u0131n De\u011ferlendirmesi<\/strong><\/h3>\n

Adjust T\u00fcrkiye ve Afrika Sat\u0131\u015f Lideri Mert Altunka\u015f<\/strong>, i\u015f birli\u011fine ili\u015fkin \u015funlar\u0131 s\u00f6yledi:<\/p>\n

\u201cMobil pazarlama ekosistemi veri, otomasyon ve yapay zek\u00e2n\u0131n kesi\u015fiminde h\u0131zla d\u00f6n\u00fc\u015f\u00fcyor. Garanti BBVA<\/strong> gibi \u00f6nc\u00fc kurumlar\u0131n bu d\u00f6n\u00fc\u015f\u00fcme erken adapte olarak geli\u015fmi\u015f \u00f6l\u00e7\u00fcmleme ve analiz yetkinliklerini benimsemesi sekt\u00f6r\u00fcn gelece\u011fi a\u00e7\u0131s\u0131ndan \u00f6nemli bir g\u00f6sterge. Adjust<\/strong> olarak markalar\u0131n yaln\u0131zca veriyi \u00f6l\u00e7\u00fcmlemesine de\u011fil, ayn\u0131 zamanda veriyi anlamland\u0131rarak daha h\u0131zl\u0131 ve do\u011fru kararlar alabilecekleri altyap\u0131lar olu\u015fturmalar\u0131na destek oluyoruz.\u201d<\/p>\n

Dijital kanallar\u0131n m\u00fc\u015fteri deneyimindeki rol\u00fcn\u00fcn giderek artt\u0131\u011f\u0131 finans sekt\u00f6r\u00fcnde, veri temelli karar alma s\u00fcre\u00e7lerini destekleyen analitik ve \u00f6l\u00e7\u00fcmleme teknolojileri stratejik \u00f6nem kazan\u0131yor. Garanti BBVA<\/strong> ve Adjust<\/strong> i\u015f birli\u011fi, mobil ekosistemde daha \u015feffaf, g\u00fcvenli ve veriye dayal\u0131 b\u00fcy\u00fcme anlay\u0131\u015f\u0131n\u0131n g\u00fc\u00e7lenmesine katk\u0131 sa\u011flayan d\u00f6n\u00fc\u015f\u00fcm\u00fcn bir par\u00e7as\u0131 olarak \u00f6ne \u00e7\u0131k\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Garanti BBVA, mobil uygulama performans\u0131n\u0131 daha g\u00fcvenli ve veri odakl\u0131 y\u00f6netmek i\u00e7in Adjust’\u0131n analitik altyap\u0131s\u0131n\u0131 kullan\u0131yor.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ecomap_primary_org_id":177,"_ecomap_primary_org_name":"Garanti BBVA","_ecomap_mentioned_org_ids":"[]","_ecomap_related_org_ids":"","_ecomap_match_confidence":0.95,"_ecomap_email_message_id":"19f42befaefd73bf","_ecomap_email_from":"talar.yesiltepe@prk2.com","_ecomap_editor_notes":"Orijinal b\u00fcltendeki tekrarlanan ba\u015fl\u0131k ve alt bilgi temizlendi. HTML e-posta bi\u00e7imlendirmesi kald\u0131r\u0131ld\u0131, standart haber yap\u0131s\u0131na d\u00f6n\u00fc\u015ft\u00fcr\u00fcld\u00fc. H2 spot ve H3 ara ba\u015fl\u0131klar\u0131 eklendi. '\u00d6nc\u00fc' gibi abart\u0131l\u0131 ifadeler korundu ancak n\u00f6trle\u015ftirilmedi. \u015eirket profili b\u00f6l\u00fcm\u00fc bulunmad\u0131\u011f\u0131 i\u00e7in \u00e7\u0131kar\u0131lmad\u0131. Yaz\u0131m ve noktalama d\u00fczeltildi.","_ecomap_original_body":"\r\n

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\r\n\u00c4\u00b0lginizi \u00c3\u00a7ekebilece\u00c4\u0178ini d\u00c3\u00bc\u00c5\u0178\u00c3\u00bcnd\u00c3\u00bck. Olabilecek detay bilgi ve\/veya sorular\u00c4\u00b1n\u00c4\u00b1z, talepleriniz i\u00c3\u00a7in haberle\u00c5\u0178elim l\u00c3\u00bctfen.<\/i><\/span><\/p>\r\n<\/div>\r\n

\r\n\u00a0<\/span><\/p>\r\n

\r\nGARANT\u00c4\u00b0 BBVA, MOB\u00c4\u00b0L ANAL\u00c4\u00b0T\u00c4\u00b0K VE \u00c3\u2013L\u00c3\u2021\u00c3\u0153MLEME ALTYAPISINI ADJUST \u00c4\u00b0LE G\u00c3\u0153\u00c3\u2021LEND\u00c4\u00b0RD\u00c4\u00b0<\/span><\/p>\r\n

\r\n
\r\n<\/div>\r\n
\r\nMobil \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bcmleme ve analitik teknolojilerinin yapay zek\u00c3\u00a2 destekli yap\u00c4\u00b1larla yeniden \u00c5\u0178ekillendi\u00c4\u0178i g\u00c3\u00bcn\u00c3\u00bcm\u00c3\u00bczde kurumlar, veriyi yaln\u00c4\u00b1zca \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bcmleme amac\u00c4\u00b1yla de\u00c4\u0178il, anlamland\u00c4\u00b1rarak aksiyona d\u00c3\u00b6n\u00c3\u00bc\u00c5\u0178t\u00c3\u00bcrmek i\u00c3\u00a7in kullan\u00c4\u00b1yor. Bu yakla\u00c5\u0178\u00c4\u00b1m, dijital b\u00c3\u00bcy\u00c3\u00bcme stratejilerini daha\r\n s\u00c3\u00bcrd\u00c3\u00bcr\u00c3\u00bclebilir ve rekabet\u00c3\u00a7i hale getirirken sekt\u00c3\u00b6r\u00c3\u00bcn gelece\u00c4\u0178ini veri ve yapay zek\u00c3\u00a2 ekseninde yeniden tan\u00c4\u00b1ml\u00c4\u00b1yor.<\/div>\r\n
\r\nBu d\u00c3\u00b6n\u00c3\u00bc\u00c5\u0178\u00c3\u00bcm do\u00c4\u0178rultusunda T\u00c3\u00bcrkiye\u00e2\u20ac\u2122nin \u00c3\u00b6nc\u00c3\u00bc dijital bankalar\u00c4\u00b1ndan Garanti BBVA, mobil uygulamalar\u00c4\u00b1ndaki analitik ve veri odakl\u00c4\u00b1 performans y\u00c3\u00b6netimi yetkinliklerini geli\u00c5\u0178tirmek amac\u00c4\u00b1yla, Adjust ile uzun y\u00c4\u00b1llard\u00c4\u00b1r i\u00c5\u0178 ortakl\u00c4\u00b1\u00c4\u0178\u00c4\u00b1n\u00c4\u00b1 s\u00c3\u00bcrd\u00c3\u00bcrmektedir. \u00c4\u00b0\u00c5\u0178 birli\u00c4\u0178i kapsam\u00c4\u00b1nda\r\n banka, mobil performans y\u00c3\u00b6netimini daha g\u00c3\u00bcvenli, veri odakl\u00c4\u00b1 ve \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bclebilir bir yap\u00c4\u00b1ya ta\u00c5\u0178\u00c4\u00b1may\u00c4\u00b1 hedefliyor.<\/div>\r\n
\r\nFinans sekt\u00c3\u00b6r\u00c3\u00bcnde veri g\u00c3\u00bcvenli\u00c4\u0178i ve reg\u00c3\u00bclasyon uyumu kritik \u00c3\u00b6nem ta\u00c5\u0178\u00c4\u00b1rken, kurumlar mobil kanallardan elde ettikleri verileri daha etkin kullanarak karar alma s\u00c3\u00bcre\u00c3\u00a7lerini g\u00c3\u00bc\u00c3\u00a7lendirmeye odaklan\u00c4\u00b1yor. Bu do\u00c4\u0178rultuda Garanti BBVA, mobil uygulama performans\u00c4\u00b1n\u00c4\u00b1 daha\r\n kapsaml\u00c4\u00b1 de\u00c4\u0178erlendirmek i\u00c3\u00a7in Adjust\u00e2\u20ac\u2122\u00c4\u00b1n mobil analitik ve \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bcmleme altyap\u00c4\u00b1s\u00c4\u00b1ndan faydalan\u00c4\u00b1yor.<\/div>\r\n
\r\n\u00c4\u00b0\u00c5\u0178 birli\u00c4\u0178i kapsam\u00c4\u00b1nda Garanti BBVA, Adjust\u00e2\u20ac\u2122\u00c4\u00b1n geli\u00c5\u0178mi\u00c5\u0178 analitik kabiliyetleri, \u00c3\u00b6zelle\u00c5\u0178tirilmi\u00c5\u0178 kullan\u00c4\u00b1c\u00c4\u00b1 etkile\u00c5\u0178im takibi, ham veri eri\u00c5\u0178imi ve doland\u00c4\u00b1r\u00c4\u00b1c\u00c4\u00b1l\u00c4\u00b1k \u00c3\u00b6nleme yeteneklerinden yararlan\u00c4\u00b1yor. Bu yetkinlikler, mobil uygulama performans\u00c4\u00b1n\u00c4\u00b1n daha kapsaml\u00c4\u00b1 de\u00c4\u0178erlendirilmesine\r\n katk\u00c4\u00b1 sa\u00c4\u0178larken kullan\u00c4\u00b1c\u00c4\u00b1 deneyimi ve pazarlama s\u00c3\u00bcre\u00c3\u00a7lerinin daha veriye dayal\u00c4\u00b1 \u00c5\u0178ekilde y\u00c3\u00b6netilmesini destekliyor.<\/div>\r\n
\r\nMobil pazarlama alan\u00c4\u00b1nda veri, otomasyon ve yapay zek\u00c3\u00a2 teknolojilerini bir araya getiren Adjust, markalar\u00c4\u00b1n mobil performanslar\u00c4\u00b1n\u00c4\u00b1 daha kapsaml\u00c4\u00b1 \u00c5\u0178ekilde analiz etmelerine ve b\u00c3\u00bcy\u00c3\u00bcme stratejilerini daha sa\u00c4\u0178l\u00c4\u00b1kl\u00c4\u00b1 verilerle \u00c5\u0178ekillendirmelerine olanak tan\u00c4\u00b1yor. Platform,\r\n \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bcmleme, analitik ve doland\u00c4\u00b1r\u00c4\u00b1c\u00c4\u00b1l\u00c4\u00b1k \u00c3\u00b6nleme yetkinliklerini bir arada sunarak mobil ekosistemde daha b\u00c3\u00bct\u00c3\u00bcnc\u00c3\u00bcl bir yakla\u00c5\u0178\u00c4\u00b1m sa\u00c4\u0178l\u00c4\u00b1yor.<\/div>\r\n
\r\nAdjust T\u00c3\u00bcrkiye ve Afrika Sat\u00c4\u00b1\u00c5\u0178 Lideri Mert Altunka\u00c5\u0178, i\u00c5\u0178 birli\u00c4\u0178ine ili\u00c5\u0178kin \u00c5\u0178unlar\u00c4\u00b1 s\u00c3\u00b6yledi:<\/i><\/span><\/div>\r\n
\r\n\u00e2\u20ac\u0153Mobil pazarlama ekosistemi veri, otomasyon ve yapay zek\u00c3\u00a2n\u00c4\u00b1n kesi\u00c5\u0178iminde h\u00c4\u00b1zla d\u00c3\u00b6n\u00c3\u00bc\u00c5\u0178\u00c3\u00bcyor. Garanti BBVA gibi \u00c3\u00b6nc\u00c3\u00bc kurumlar\u00c4\u00b1n bu d\u00c3\u00b6n\u00c3\u00bc\u00c5\u0178\u00c3\u00bcme erken adapte olarak geli\u00c5\u0178mi\u00c5\u0178 \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bcmleme ve analiz yetkinliklerini benimsemesi sekt\u00c3\u00b6r\u00c3\u00bcn gelece\u00c4\u0178i a\u00c3\u00a7\u00c4\u00b1s\u00c4\u00b1ndan \u00c3\u00b6nemli bir g\u00c3\u00b6sterge.\r\n Adjust olarak markalar\u00c4\u00b1n yaln\u00c4\u00b1zca veriyi \u00c3\u00b6l\u00c3\u00a7\u00c3\u00bcmlemesine de\u00c4\u0178il, ayn\u00c4\u00b1 zamanda veriyi anlamland\u00c4\u00b1rarak daha h\u00c4\u00b1zl\u00c4\u00b1 ve do\u00c4\u0178ru kararlar alabilecekleri altyap\u00c4\u00b1lar olu\u00c5\u0178turmalar\u00c4\u00b1na destek oluyoruz<\/i>.\u00e2\u20ac<\/div>

GARANT\u0130 BBVA, MOB\u0130L ANAL\u0130T\u0130K VE \u00d6L\u00c7\u00dcMLEME ALTYAPISINI ADJUST \u0130LE G\u00dc\u00c7LEND\u0130RD\u0130
\nMobil \u00f6l\u00e7\u00fcmleme ve analitik teknolojilerinin yapay zek\u00e2 destekli yap\u0131larla yeniden \u015fekillendi\u011fi g\u00fcn\u00fcm\u00fczde kurumlar, veriyi yaln\u0131zca \u00f6l\u00e7\u00fcmleme amac\u0131yla de\u011fil, anlamland\u0131rarak aksiyona d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in kullan\u0131yor. Bu yakla\u015f\u0131m, dijital b\u00fcy\u00fcme stratejilerini daha s\u00fcrd\u00fcr\u00fclebilir ve rekabet\u00e7i hale getirirken sekt\u00f6r\u00fcn gelece\u011fini veri ve yapay zek\u00e2 ekseninde yeniden tan\u0131ml\u0131yor.
\nBu d\u00f6n\u00fc\u015f\u00fcm do\u011frultusunda T\u00fcrkiye\u2019nin \u00f6nc\u00fc dijital bankalar\u0131ndan Garanti BBVA, mobil uygulamalar\u0131ndaki analitik ve veri odakl\u0131 performans y\u00f6netimi yetkinliklerini geli\u015ftirmek amac\u0131yla, Adjust ile uzun y\u0131llard\u0131r i\u015f ortakl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrmektedir. \u0130\u015f birli\u011fi kapsam\u0131nda banka, mobil performans y\u00f6netimini daha g\u00fcvenli, veri odakl\u0131 ve \u00f6l\u00e7\u00fclebilir bir yap\u0131ya ta\u015f\u0131may\u0131 hedefliyor.
\nFinans sekt\u00f6r\u00fcnde veri g\u00fcvenli\u011fi ve reg\u00fclasyon uyumu kritik \u00f6nem ta\u015f\u0131rken, kurumlar mobil kanallardan elde ettikleri verileri daha etkin kullanarak karar alma s\u00fcre\u00e7lerini g\u00fc\u00e7lendirmeye odaklan\u0131yor. Bu do\u011frultuda Garanti BBVA, mobil uygulama performans\u0131n\u0131 daha kapsaml\u0131 de\u011ferlendirmek i\u00e7in Adjust\u2019\u0131n mobil analitik ve \u00f6l\u00e7\u00fcmleme altyap\u0131s\u0131ndan faydalan\u0131yor.
\n\u0130\u015f birli\u011fi kapsam\u0131nda Garanti BBVA, Adjust\u2019\u0131n geli\u015fmi\u015f analitik kabiliyetleri, \u00f6zelle\u015ftirilmi\u015f kullan\u0131c\u0131 etkile\u015fim takibi, ham veri eri\u015fimi ve doland\u0131r\u0131c\u0131l\u0131k \u00f6nleme yeteneklerinden yararlan\u0131yor. Bu yetkinlikler, mobil uygulama performans\u0131n\u0131n daha kapsaml\u0131 de\u011ferlendirilmesine katk\u0131 sa\u011flarken kullan\u0131c\u0131 deneyimi ve pazarlama s\u00fcre\u00e7lerinin daha veriye dayal\u0131 \u015fekilde y\u00f6netilmesini destekliyor.
\nMobil pazarlama alan\u0131nda veri, otomasyon ve yapay zek\u00e2 teknolojilerini bir araya getiren Adjust, markalar\u0131n mobil performanslar\u0131n\u0131 daha kapsaml\u0131 \u015fekilde analiz etmelerine ve b\u00fcy\u00fcme stratejilerini daha sa\u011fl\u0131kl\u0131 verilerle \u015fekillendirmelerine olanak tan\u0131yor. Platform, \u00f6l\u00e7\u00fcmleme, analitik ve doland\u0131r\u0131c\u0131l\u0131k \u00f6nleme yetkinliklerini bir arada sunarak mobil ekosistemde daha b\u00fct\u00fcnc\u00fcl bir yakla\u015f\u0131m sa\u011fl\u0131yor.
\nAdjust T\u00fcrkiye ve Afrika Sat\u0131\u015f Lideri Mert Altunka\u015f, i\u015f birli\u011fine ili\u015fkin \u015funlar\u0131 s\u00f6yledi:
\n\u201cMobil pazarlama ekosistemi veri, otomasyon ve yapay zek\u00e2n\u0131n kesi\u015fiminde h\u0131zla d\u00f6n\u00fc\u015f\u00fcyor. Garanti BBVA gibi \u00f6nc\u00fc kurumlar\u0131n bu d\u00f6n\u00fc\u015f\u00fcme erken adapte olarak geli\u015fmi\u015f \u00f6l\u00e7\u00fcmleme ve analiz yetkinliklerini benimsemesi sekt\u00f6r\u00fcn gelece\u011fi a\u00e7\u0131s\u0131ndan \u00f6nemli bir g\u00f6sterge. Adjust olarak markalar\u0131n yaln\u0131zca veriyi \u00f6l\u00e7\u00fcmlemesine de\u011fil, ayn\u0131 zamanda veriyi anlamland\u0131rarak daha h\u0131zl\u0131 ve do\u011fru kararlar alabilecekleri altyap\u0131lar olu\u015fturmalar\u0131na destek oluyoruz.\u201d
\nDijital kanallar\u0131n m\u00fc\u015fteri deneyimindeki rol\u00fcn\u00fcn giderek artt\u0131\u011f\u0131 finans sekt\u00f6r\u00fcnde, veri temelli karar alma s\u00fcre\u00e7lerini destekleyen analitik ve \u00f6l\u00e7\u00fcmleme teknolojileri stratejik \u00f6nem kazan\u0131yor. Garanti BBVA ve Adjust i\u015f birli\u011fi, mobil ekosistemde daha \u015feffaf, g\u00fcvenli ve veriye dayal\u0131 b\u00fcy\u00fcme anlay\u0131\u015f\u0131n\u0131n g\u00fc\u00e7lenmesine katk\u0131 sa\u011flayan d\u00f6n\u00fc\u015f\u00fcm\u00fcn bir par\u00e7as\u0131 olarak \u00f6ne \u00e7\u0131k\u0131yor.<\/p>","_ecomap_skills_applied":"[\"bulletin-editorial-tr\",\"dedupe-footer\",\"editor-notes-summary\",\"light-proofread\",\"rewrite-title\",\"structure-extract\"]","_ecomap_language":"tr","_ecomap_source":"email","_ecomap_topics":"[\"partnership\",\"technology\"]","_ecomap_mentioned_people":"[]","_aeroflow_canonical_url":"","footnotes":""},"categories":[1],"tags":[],"content_type":[3],"class_list":["post-571","post","type-post","status-publish","format-standard","hentry","category-press-release","content_type-bulletin"],"_links":{"self":[{"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/posts\/571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/comments?post=571"}],"version-history":[{"count":1,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/posts\/571\/revisions"}],"predecessor-version":[{"id":572,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/posts\/571\/revisions\/572"}],"wp:attachment":[{"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/media?parent=571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/categories?post=571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/tags?post=571"},{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/fintech.mercek.net\/news\/wp-json\/wp\/v2\/content_type?post=571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}